CBD Explained

What is CBD?

Cannabidiol (CBD), is one of many Phytocannabinoid (plant) compounds found in the stems, leaves, and flowers of the Cannabis plant. CBD is a NON-PSYCHOCATIVE compound, meaning you will not feel 'high' after using it. In fact, it is safe for all mammals! This full-flower compound is great to use for many things, some of which include managing stress, appetite, mood, sleep, digestion, and treating various skin conditions.

Like DNA, your skin's microbiome is unique to you. Hormones, genetics, age, and environmental factors constantly change your skin's ecosystem. As these changes occur, it is important to supply your skin with the nutrients it needs to maintain balance.

How it Works

In order to understand the benefits of CBD, we must understand the way our bodies work to heal and protect itself.

The Endocannabinoid System (ECS) system regulates our bodily functions, including our immune system, nervous system, and organ functions, helping to establish and maintain our health through a network of receptors. In a nutshell, the ECS is the signaling bridge between the mind and body with 1 goal: homeostasis, the maintenance of stabilizing the body despite changes of our external environment.

ECS receptors, CB1 and CB2, are found on nearly every brain cell, across the spinal cord, throughout the cardiovascular system, and on our skin.

Cannabidiol (CBD), mimics our bodies natural ECS, meaning when CBD interacts with our ECS receptors (CB1 + CB2), signals are sent throughout the body in order to rebalance and heal itself. This phenomenon is an essential part of life and adaptation to environmental fluctuations.



There are more than 100 compounds found in the Cannabis Plant, including Cannabidiol (CBD), and Tetrahydrocannabinol (THC).

CBD and THC were among the first isolated compounds extracted from cannabis. Scientists have been studying the interaction of these compounds with the human body and our Endocannabinoid System for centuries.




CBD does not bind with CB1 + CB2 receptors, meaning you will not feel 'high'.




THC does bind with CB! + CB2 receptors, meaning you will feel 'high'.

Types of CBD

There are various types of CBD on the market including Broad-spectrum CBD, Full Spectrum CBD, and CBD Isolate.


This extract includes all cannabinoids in the hemp and cannabis plant including small traces of THC. After extraction, CBD oil is considered Full Spectrum.


This is an extract that includes all cannabinoids in the hemp and cannabis plant, except THC.


This isolated extract is made up of solely CBD, and does not include any other cannabinoid compounds.


At KOVO we use Broad-Spectrum Hemp in all products because it is THC free. Hemp is also more effective when interacting with other cannabinoids such as CBG or CBN, making Broad-Spectrum Hemp more powerful for your skin.

When used in skincare, Hemp offers antioxidant, anti-sebum and anti-inflammatory benefits, as well as skin conditioning and protective properties which can assist in treating common skin concerns like inflammation, dryness, free radical damage, and more!

Hemp is not only good for us, but can help alleviate a number of internal and external problems, without the intoxicating effects of THC.

We love to be transparent. You can view our Product Certificates of Analysis (COA) through the link below.

How to Use CBD

CBD can be consumed through Tinctures, vaping CBD oil, smoking CBD flower, ingesting CBD edibles, and topically via skincare products.

The History of CBD

CBD has been used for centuries, dating all the way back to 2737 BC. Between then and now, various traces of the cannabis plant have been discovered all over the world, proving the use of CBD to produce clothing, shipping sails, medicines, and even pottery! Some scholars believe that the cannabis plant was one of the first to be cultivated by humans during the Stone Age.

After decades of research, the 2018 Farm Bill was federally passed, legalizing Hemp-derived CBD. In short, CBD has historically proven to be a valuable therapeutic and medical supplement.